Standard Integration Guide

This guide describes how Fanplayr can be integrated into any website using our standard JavaScript tags.

Tracking Tags

Behaviour & Page Tracking Tag

Learn about Fanplayr's tag for behavioural data & page tracking.

Order Tracking Tag

Learn about Fanplayr's tag for tracking order and conversion details on your site.

Feature Guides

Enhanced User Identification

Improves identification of returning users to increase the accuracy of history-based segmentation.

Segmentation as a Service

A JavaScript API for reacting to segments activated by user behaviors.

User Consent for Data

Learn how to configure Fanplayr to use user data consent.

Other Documentation

Data Types

Documentation for data types and structures.

Data Layer API

Programmatic API for Fanplayr's JavaScript library.

Lazy Loading

How to modify Fanplayr's tag to load after everything else on the page.

Page Caching

How to modify Fanplayr's tag for websites that use page caching.

Tag Managers

Using Fanplayr in a tag manager.

Single Page Apps

Using Fanplayr in a Single Page Application (SPA).

Custom Data for Verticals

Tracking specialized data for specific verticals supported by Fanplayr.