Messaging

Message events use the $message Semantic Object. This includes a type such as "email", "sms" or "web-push" which defines the type of message.

Message Sent

Indicate that a message has been sent.

$message - Message

Interface

interface MessageSent {
  event: 'Message Sent'
  properties: {
    $message: Message
  }
}

Example

fp360.track('Message Sent', {
  $message: {
    id: "23384534543",
    type: 'email',
    recipient: "person@domain.com",
    subject: "You left something in cart!",
    campaign: "Abandoned Cart"
  }
})

Example

{
  ...<EVENT_MESSAGE_PROPERTIES>,
  "type": "track",
  "event": "Message Sent",
  "properties": {
    "$message": {
      "id": "23384534543",
      "type": "email",
      "recipient": "person@domain.com",
      "subject": "You left something in cart!",
      "campaign": "Abandoned Cart"
    }
  }
}

Message Bounced

Indicate that a message bounced when trying to send.

$message - Message

Interface

interface MessageBounced {
  event: 'Message Bounced'
  properties: {
    $message: Message
  }
}

Example

fp360.track('Message Bounced', {
  $message: {
    id: "23384534543",
    type: "email",
    recipient: "person@domain.com",
    subject: "You left something in cart!",
    campaign: "Abandoned Cart"
  }
})

Example

{
  ...<EVENT_MESSAGE_PROPERTIES>,
  "type": "track",
  "event": "Message Bounced",
  "properties": {
    "$message": {
      "id": "23384534543",
      "type": "email",
      "recipient": "person@domain.com",
      "subject": "You left something in cart!",
      "campaign": "Abandoned Cart"
    }
  }
}

Message Errored

Indicate that a message errored when trying to send. This is used for errors that are not bounces.

$message - Message

Interface

interface MessageErrored {
  event: 'Message Errored'
  properties: {
    $message: Message
  }
}

Example

fp360.track('Message Errored', {
  $message: {
    id: "23384534543",
    type: "email",
    recipient: "person@domain.com",
    subject: "You left something in cart!",
    campaign: "Abandoned Cart"
  }
})

Example

{
  ...<EVENT_MESSAGE_PROPERTIES>,
  "type": "track",
  "event": "Message Errored",
  "properties": {
    "$message": {
      "id": "23384534543",
      "type": "email",
      "recipient": "person@domain.com",
      "subject": "You left something in cart!",
      "campaign": "Abandoned Cart"
    }
  }
}

Message Reported

Indicate that a message has been reported as Junk or SPAM.

$message - Message

Interface

interface MessageReported {
  event: 'Message Reported'
  properties: {
    $message: Message
  }
}

Example

fp360.track('Message Reported', {
  $message: {
    id: "23384534543",
    type: 'email',
    recipient: "person@domain.com",
    subject: "You left something in cart!",
    campaign: "Abandoned Cart"
  }
})

Example

{
  ...<EVENT_MESSAGE_PROPERTIES>,
  "type": "track",
  "event": "Message Reported",
  "properties": {
    "$message": {
      "id": "23384534543",
      "type": "email",
      "recipient": "person@domain.com",
      "subject": "You left something in cart!",
      "campaign": "Abandoned Cart"
    }
  }
}

Message Delivered

Indicate that a message was delivered.

$message - Message

Interface

interface MessageDelivered {
  event: 'Message Delivered'
  properties: {
    $message: Message
  }
}

Example

fp360.track('Message Delivered', {
  $message: {
    id: "23384534543",
    type: "email",
    recipient: "person@domain.com",
    subject: "You left something in cart!",
    campaign: "Abandoned Cart"
  }
})

Example

{
  ...<EVENT_MESSAGE_PROPERTIES>,
  "type": "track",
  "event": "Message Delivered",
  "properties": {
    "$message": {
      "id": "23384534543",
      "type": "email",
      "recipient": "person@domain.com",
      "subject": "You left something in cart!",
      "campaign": "Abandoned Cart"
    }
  }
}

Message Viewed

Indicate that a message was viewed.

$message - Message

Interface

interface MessageViewed {
  event: 'Message Viewed'
  properties: {
    $message: Message
  }
}

Example

fp360.track('Message Viewed', {
  $message: {
    id: "23384534543",
    type: "email",
    recipient: "person@domain.com",
    subject: "You left something in cart!",
    campaign: "Abandoned Cart"
  }
})

Example

{
  ...<EVENT_MESSAGE_PROPERTIES>,
  "type": "track",
  "event": "Message Viewed",
  "properties": {
    "$message": {
      "id": "23384534543",
      "type": "email",
      "recipient": "person@domain.com",
      "subject": "You left something in cart!",
      "campaign": "Abandoned Cart"
    }
  }
}

Message Interacted

Indicate that a message has been viewed.

$message - Message

Interface

interface MessageInteracted {
  event: 'Message Interacted'
  properties: {
    $message: Message
  }
}

Example

fp360.track('Message Interacted', {
  $message: {
    id: "23384534543",
    type: "email",
    recipient: "person@domain.com"
  }
})

Example

{
  ...<EVENT_MESSAGE_PROPERTIES>,
  "type": "track",
  "event": "Message Interacted",
  "properties": {
    "$message": {
      "id": "23384534543",
      "type": "email",
      "recipient": "person@domain.com"
    }
  }
}

Message Subscribed

Indicate that a message type was subscribed to.

$message - Message

Interface

interface MessageSubscribed {
  event: 'Message Subscribed'
  properties: {
    $message: Message
  }
}

Example

fp360.track('Message Subscribed', {
  $message: {
    id: "23384534543",
    type: "email",
    recipient: "person@domain.com"
  }
})

Example

{
  ...<EVENT_MESSAGE_PROPERTIES>,
  "type": "track",
  "event": "Message Subscribed",
  "properties": {
    "$message": {
      "id": "23384534543",
      "type": "email",
      "recipient": "person@domain.com"
    }
  }
}

Message Unsubscribed

Indicate that a message type was unsubscribed from.

$message - Message

Interface

interface MessageUnsubscribed {
  event: 'Message Unsubscribed'
  properties: {
    $message: Message
  }
}

Example

fp360.track('Message Unsubscribed', {
  $message: {
    id: "23384534543",
    type: 'email',
    recipient: "person@domain.com",
  }
})

Example

{
  ...<EVENT_MESSAGE_PROPERTIES>,
  "type": "track",
  "event": "Message Unsubscribed",
  "properties": {
    "$message": {
      "id": "23384534543",
      "type": "email",
      "recipient": "person@domain.com"
    }
  }
}

Message Consent Requested

Indicates that consent has been requested to message a user. For Web Push this would be used to indicate that the browser Web Push authorization was requested. For emails it may be that an email was sent confirming subscription status.

$message - Message

Interface

interface MessageConsentRequested {
  event: 'Message Consent Requested'
  properties: {
    $message: Message
  }
}

Example

fp360.track('Message Consent Requested', {
  $message: {
    id: "23384534543",
    type: 'email',
    recipient: "person@domain.com",
  }
})

Example

{
  ...<EVENT_MESSAGE_PROPERTIES>,
  "type": "track",
  "event": "Message Consent Requested",
  "properties": {
    "$message": {
      "id": "23384534543",
      "type": "email",
      "recipient": "person@domain.com"
    }
  }
}

Message Consent Granted

Indicates that a user granted consent to be messaged. For Web Push this would be used to indicate that the browser Web Push authorization was granted by the user. For emails it may be that an email was sent confirming subscription status, and the user clicked the link in this email.

$message - Message

Interface

interface MessageConsentGranted {
  event: 'Message Consent Granted'
  properties: {
    $message: Message
  }
}

Example

fp360.track('Message Consent Granted', {
  $message: {
    id: "23384534543",
    type: 'email',
    recipient: "person@domain.com",
  }
})

Example

{
  ...<EVENT_MESSAGE_PROPERTIES>,
  "type": "track",
  "event": "Message Consent Granted",
  "properties": {
    "$message": {
      "id": "23384534543",
      "type": "email",
      "recipient": "person@domain.com"
    }
  }
}

Message Consent Denied

Indicates that a user denied (or removed) consent to be messaged. For Web Push this would be used to indicate that the browser Web Push authorization was not granted by the user. For emails it may be that a user unsubscribed from an email list.

$message - Message

Interface

interface MessageConsentDenied {
  event: 'Message Consent Denied'
  properties: {
    $message: Message
  }
}

Example

fp360.track('Message Consent Denied', {
  $message: {
    id: "23384534543",
    type: 'email',
    recipient: "person@domain.com",
  }
})

Example

{
  ...<EVENT_MESSAGE_PROPERTIES>,
  "type": "track",
  "event": "Message Consent Denied",
  "properties": {
    "$message": {
      "id": "23384534543",
      "type": "email",
      "recipient": "person@domain.com"
    }
  }
}

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Last updated 6 months ago